A fake product that highlights a real problem

You might have seen our cheeky social post this week, and yes, we really did have a little fun imagining ridiculous appliances like a ‘guess the button’ washing machine. But while it’s a bit tongue-in-cheek, it highlights a real problem. 

Home appliances are often inaccessible for people who are blind or have low vision. Buttons, dials, and touchscreens that rely on sight make everyday chores frustrating, confusing, or even impossible.

That’s why Vision Australia is launching a campaign to put accessibility front and center and encourage manufacturers to design appliances that everyone can use independently.

Coming soon: The accessibility at home campaign comes to life

Our Accessibility starts at home campaign will launch a central hub where you can read articles, listen to podcasts, watch hard-hitting videos and discover what the gold standard of accessibility is. Something all manufacturers should be aiming for.

We’ll also publish a report card that shows us which brands are leading the way in accessibility. On top of that we’ll give you a series of workaround and hacks that can make life easier.  

But the point of this information? It shouldn’t be needed in the first place.

Let's spread awareness and get those retailers and manufactures listening. Accessibility should be standard, not an afterthought.

But don’t forget

There are locations like our Vision Store that are here and always have your back when it comes to accessible products. Whether you are looking for a talking kitchen scale,  portable induction hub or some bump dots for quick fixes, they are only a click away.

*Vision Australia Home Appliance Accessibility Survey, 2025.